Trefor has worked with senior leaders around the world to help them use technology to accomplish their business goals. He has a diverse background—strategy, technology, sociology—and experience leading major initiatives that challenge norms. This has led to him working with some of the most innovative and challenging organisations in the world. Trefor’s specialities include social media, strategy, public speaking, writing, and communications planning. Previously, Trefor held the position of Director, National Security & Public Safety for the Conference Board of Canada.